An award winning typographic
interpretation of ‘fakery’
International Society of Typographic Designers (ISTD) set a competition brief to typographically explore the theme of fakery. The theme was to be interpreted predominantly using typography.
The publication explores the parallels between the processes in cosmetic fakery in the human body and processes in graphic design. It is aimed at designers and typographers but is deceivingly medical in look and feel. It intends to entertain and educate the reader about typography while playing on the contrasting themes, ideas, language and imagery.
Parallels between the two themes were explored to create the final content, aesthetic and physical object. Special production finishes included binding, embossing, perforating, mixing of stocks and silver foiling. Only the bespoke silver foiling was outsourced.